Sample project — replace with your own

60-second explainer for a fintech product

A script-first explainer, cut once and delivered in every aspect ratio the campaign needed.

The product needed thirty seconds of explanation before anyone understood why it mattered — which is thirty seconds longer than a feed will give you. The script solved for that by opening on the problem in the viewer's own words and delaying the product reveal until the second beat.

Motion graphics were built from the brand's own UI so the film doubled as a product demo. Delivery covered a 16:9 master, 9:16 and 1:1 cutdowns, burned-in captions, an SRT file and a designed cover frame.

What came out of it

One edit, four platform versions
Captions delivered burned-in and as SRT
Motion built from the real product UI

More work

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Sample OR

UI/UX Design · 2024

Onboarding redesign for a mobile app

A UX audit found where new users stopped; the redesign only touched those screens.

Sample IS

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Identity system for a D2C skincare label

One visual language covering packaging, feed, ads and the website — with rules the in-house team can follow.

Sample MS

Branding & Digital Design · 2024

Monthly social system for a restaurant group

A repeatable monthly design system across four outlets that still look like one group.